Private equity firm

SAAD Investment Holdings

Compiled from public sources

SAAD Investment Holdings is a Cape Town-based private equity and venture capital firm that operates as the commercial investment arm of the Tree of Life group. Established in 2006 by entrepreneur Johan du Preez, the firm implements a strategic investment mandate to buy, build, and grow capital-light businesses with proven concepts and strong expansion potential. The firm explicitly avoids initial angel or pre-scale startup funding, focusing its deployment instead on providing late-stage growth, expansion, and replacement capital. Uniquely structured, the shares of SAAD Investment Holdings are held entirely by the Tree of Life Foundation, a registered Public Benefit Organisation (PBO) in South Africa, ensuring that all commercial profits are systematically channelled to sustain vetted non-profit organisations and charities.