Private equity firm
54 capital Ltd
54 Capital Ltd is a Dubai- and Addis Ababa-based private equity asset manager, principal investment platform, and general partner founded in 2013 by Founder and Chief Investment Officer Saad Aouad. Operating as an Africa-focused private equity general partner using a direct, deal-by-deal co-investment strategy, the firm's core investment strategy centres on acquiring controlling and significant minority equity check commitments in high-growth, essential consumer and industrial platforms across Sub-Saharan Africa and North Africa. 54 Capital Ltd targets established businesses operating across fast-moving consumer goods (FMCG), edible oil refining, personal care, pharmaceuticals, agricultural processing, and education
Investment focus
- Sectors
- ConsumerHealthcareAgriculture and foodManufacturing and industrials
- Stages and strategies
- GrowthBuyout
- Instruments
- Equity
- Regions
- Sub-Saharan Africa
- African markets named in public materials
- Ethiopia, Morocco
Sources
- Partner Researchers, accessed 14 November 2026