Company profile
Turuq Innovations
Turuq Innovations (Turuq) is an Egyptian third-party logistics and e-commerce fulfilment company that provides warehousing, inventory management, order packing, courier routing and last-mile delivery for online merchants and local brands. Founded in 2023 and based in Cairo, Turuq operates a fulfilment hub in the Fifth Settlement and a sorting centre in Maadi, and offers a pickup model for merchants that hold their own stock. Turuq runs proprietary warehouse and courier management systems on a single platform with real-time tracking, automated dispatch and route optimisation, and uses an in-house artificial intelligence layer called F.I.R.M. to flag unreliable order updates. Turuq charges merchants on a pay-per-delivery basis, with optional express delivery, branded packaging and integrated warehousing, and is developing a micro-fulfilment model across smaller facilities.
- Sector
- Consumer / Road Transport, Commercial Services, E-Commerce
- Markets
- Egypt
- Founded
- 2023
- Ownership
- Private
- Stage
- Startup
- Employees
- 11-50
- Business model
- B2B Transactional
Products and services
Warehousing & Inventory Management, Order Packing & Fulfilment, Last-Mile Delivery, Pickup Model (for merchants with own storage), Merchant Dashboard & Shopify Integration (order sync and tracking), AI Courier Auditing (F.I.R.M.), Express Delivery & Branded Packaging
Transactions
| Date | Transaction | Type | Value | Market |
|---|---|---|---|---|
| 26 Oct 2026 | Den VC invests in Turuq's logistics operations in Egypt | Venture Capital | Undisclosed | Egypt |
Source: Partner Researchers.