Company profile
MoreCorp (Pty) Ltd
MoreCorp (Pty) Ltd is a South Africa-based sports and leisure group headquartered in Sandton, Gauteng, with golf and cycling at the centre of its business. Founded in 1976 with the first Pro Shop store in Johannesburg, MoreCorp now operates The Pro Shop golf retail chain, which has 11 superstores and 29 on-course stores, and Cycle Lab, a cycling retailer with 10 company-owned superstores. MoreCorp also runs membership platforms, including PlayMoreGolf, which gives members access to more than 100 courses, and leisure venues such as World of Golf in Woodmead and the Cycle Lab Bike Park in Bryanston. The group adds e-commerce, rewards programmes, events and sponsorship management through SAIL, point-of-sale and golf-scoring software, and leisure travel. MoreCorp holds the Golf Digest South Africa licence and operates the HotShots and GolfTEC concepts.
- Sector
- Consumer / Recreational Products
- Markets
- South Africa
- Founded
- 1976
- Ownership
- Private
- Stage
- Corporate
- Capital raised
- $20.9m
- Employees
- 51-200
- Business model
- B2C Retail/E-commerce, Subscription
Products and services
The Pro Shop, Cycle Lab, World of Golf, PlayMoreGolf, MyGolfLife, HotShots & GolfTEC
Transactions
| Date | Transaction | Type | Value | Market |
|---|---|---|---|---|
| 5 Oct 2026 | RMB Ventures acquires a majority stake in MoreCorp from Old Mutual Private Equity | Private Equity | Undisclosed | South Africa |
Source: Partner Researchers.