Private equity firm

ATA Capital (Pty) Limited

Compiled from public sources

Ata Capital is a Sandton-based private equity firm focused on identifying and maximising investment opportunities that drive sector transformation and sustainable stakeholder impact in South Africa. Founded in 2012 by Lelo Rantloane and the Harris Family Office, the firm is majority black-owned and black-managed. Its investment strategy centres on providing innovative capital solutions and B-BBEE (Broad-Based Black Economic Empowerment) value funding to mid-market companies with positive cash flows. The firm operates as an alternative asset class fund manager, typically seeking significant minority stakes to facilitate growth, buyouts, and replacement capital within its portfolio.

Investment focus

Sectors
Financial servicesEnergy and powerTechnologyTelecoms and digital infrastructureManufacturing and industrialsHealthcareAgriculture and food
Stages and strategies
GrowthBuyout
Instruments
EquityMezzanine
Regions
Sub-Saharan Africa
African markets named in public materials
South Africa

Funds managed

Selected portfolio and direct investments

  • Booksite (Pty) Ltd

Recent investments and transactions

DateTransactionTypeValueMarket
28 Jan 2026Ata Capital's Acquisition of Booksite Proprietary's Operations in South AfricaPrivate EquityUndisclosedSouth Africa

All transactions

Sources

  1. Partner Researchers, accessed 14 November 2026